Looking to sell your home this year?

Smart homeowners know that the right paint colors can add thousands to their property value, while the wrong ones can send buyers running.

I’ll show you the exact paint colors that real estate experts and interior designers recommend for maximizing your home’s appeal to buyers in 2025. These aren’t just trendy shades; they’re proven value boosters backed by market data.

Role of Paint Colors in Boosting Home Value

The right paint color can be the difference between a quick sale at the asking price and a home that sits on the market for months. For example, Benjamin Moore Ashwood Moss is one of the most loved exterior paint color by buyers.

The following shows how paint colors actually impact your home’s value:

• First impressions set the tone: Potential buyers form an opinion within seconds of walking through your door, and fresh, appealing paint colors create an immediate positive impression
• Neutral doesn’t mean boring: The right neutral shades help buyers envision their own belongings in the space while still feeling current and stylish
• Room-specific choices matter: What works in a bedroom might kill the vibe in a kitchen, and buyers notice these details more than you’d think
• Outdated colors are deal breakers: Colors that scream “2010s” or earlier can make your entire home feel dated, even if everything else is updated
• Quality shows: Premium paint with the right finish not only looks better but signals to buyers that the home has been well-maintained.

Top Paint Colors in 2025

The paint colors that are driving home values up in 2025 aren’t the stark whites of previous years. Today’s buyers seek warmth, and colors that evoke a sense of both current relevance and timeless appeal.

The following are the specific shades that real estate agents say are making homes sell faster and for more money.

1. Rich Navy Blue

Navy blue creates an instant sense of luxury that buyers associate with high-end homes. It’s bold enough to feel current but classic enough to stand the test of time.

Navy works beautifully with both modern and traditional furnishings, making it easier for potential buyers to visualize their own style in the space.

2. Sage Green

Sage green brings nature indoors and creates the calming, wellness-focused environment that today’s buyers prioritize. It’s classy enough for adults but gentle enough to work as a nursery if buyers have young families.

Try – SW Soft Sage to achieve this look.

3. Earthy Tones

Warm terracotta, soft mushroom, and muted clay colors transform bedrooms into cozy retreats that buyers crave. These earthy shades promote relaxation while adding visual interest without being overwhelming.

They photograph beautifully for online listings and create the kind of serene atmosphere that makes people want to linger during showings and imagine peaceful nights

4. Warm White

Not all whites are created equal, and warm whites with subtle undertones are what’s selling homes right now. They make bathrooms feel spa-like and clean while avoiding the sterile hospital vibe of cool whites.

Warm whites like Soft Chamois by Benjamin Moore also complement brass and black fixtures perfectly, which are the finishes buyers want most in modern bathrooms

5. Soft Blue-Gray

This versatile color bridges the gap between blue and gray, offering the calming properties of blue with the classic gray.

It works with virtually any accent color and makes small bathrooms feel larger and brighter. Soft blue-gray also complements both white and darker vanities, giving buyers flexibility in their renovation dreams.

You can also check out my blog on Interior Paint Color Trends for 2025, which includes color palettes and will help you in selecting the right aesthetic for your home.

The Bottom Line

Choosing the right paint colors isn’t just about following trends; it’s about making smart investment decisions that pay off when you’re ready to sell.

Remember, you don’t have to paint your entire house to see results. Even updating one key room with these value-boosting colors can make a significant difference in how buyers perceive your home.

Paint is still one of the cheapest ways to add thousands to your home’s value.

Pick one room, choose your color, and watch how a simple paint job transforms not just your space, but your home’s market appeal too.